Marketing – BusinessMole https://www.businessmole.com Digging the Latest Small Business News Mon, 07 Jul 2025 12:49:04 +0000 en-US hourly 1 https://wordpress.org/?v=6.3.5 https://www.businessmole.com/wp-content/uploads/2023/11/cropped-wthYR3na_400x400-32x32.png Marketing – BusinessMole https://www.businessmole.com 32 32 Best Press Release Distribution Services & Tools 14+ https://www.businessmole.com/press-release-distribution-services/ Mon, 07 Jul 2025 12:35:00 +0000 http://www.businessmole.com/?p=2103 As a group of ex journalists, reporters and editors with years of experience in the digital public relations(PR) industry, we’ve distributed and received thousands of press releases on a daily/ weekly basis. Here’s our expert comparison of the leading press release distribution services. So, you’ve got something great and want to give it the attention it deserves, spreading the word far and wide.

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Sheffield’s SEO Works Becomes Employee-Owned Through EOT Transition https://www.businessmole.com/sheffields-seo-works-becomes-employee-owned-through-eot-transition/ Wed, 02 Jul 2025 05:10:23 +0000 https://www.businessmole.com/?p=26415 Award-winning digital agency The SEO Works has officially become an employee-owned business following a strategic handover from its founding directors via an Employee Ownership Trust (EOT). The Sheffield-based company has transitioned ownership from founders Neil Palmer and Simon Margetts to its workforce, reinforcing its long-standing values around people, purpose and sustainable growth.

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Mark Walters Joins Shopthru Board to Propel Growth of Embedded Commerce Platform https://www.businessmole.com/mark-walters-joins-shopthru-board-to-propel-growth-of-embedded-commerce-platform/ Fri, 27 Jun 2025 05:00:07 +0000 https://www.businessmole.com/?p=26349 Shopthru, the pioneering embedded checkout platform reshaping the future of open web commerce, has welcomed Mark Walters—former CEO of Awin and a respected global authority in affiliate and performance marketing—to its Board. Walters, who has been instrumental in developing the affiliate sector into the multi-billion-pound global ecosystem it is today, brings unparalleled insight into building...

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Bespoke Launches Modernised Website for Civil Engineering Expert PSD https://www.businessmole.com/bespoke-launches-modernised-website-for-civil-engineering-expert-psd/ Fri, 20 Jun 2025 05:00:31 +0000 https://www.businessmole.com/?p=26174 Bespoke Digital Agency has completed a full website redesign for PSD, a global supplier of solids-liquid separation systems for the civil engineering industry. The new website boasts a cleaner layout, intuitive navigation, and a powerful enterprise-level content management system. Since its founding in 1984, PSD has specialised in mud treatment technologies and has evolved into a provider of high...

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What Users Really Want: Balancing Simplicity and Flexibility in Feedback Tools https://www.businessmole.com/what-users-really-want-balancing-simplicity-and-flexibility-in-feedback-tools/ Fri, 13 Jun 2025 06:08:06 +0000 https://www.businessmole.com/?p=26057 Ease of Use vs. Control: The Ongoing Trade-Off When it comes to feedback and collaboration tools, teams often face a familiar dilemma: do you go with something simple and easy to adopt, or something more technical and customizable that offers more control? Some tools lean heavily into ease of use—fast to learn, fast to deploy, ideal for cross-functional teams who just need to get the job done.

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The Future of Content Marketing for International Brands: What Works – and What to Avoid https://www.businessmole.com/the-future-of-content-marketing-for-international-brands-what-works-and-what-to-avoid/ Tue, 03 Jun 2025 05:46:46 +0000 https://www.businessmole.com/?p=25856 In a world where every business can technically be global, content is no longer just a marketing tool — it’s a market entry strategy. For international brands looking to build trust across borders, content marketing isn’t about volume. It’s about precision: saying the right thing, in the right voice, on the right platform — consistently. At Digital24, we’ve helped brands grow beyond borders by...

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The SEO Corner Launches Free Internal Linking Visualisation Tool for Website Owners https://www.businessmole.com/the-seo-corner-launches-free-internal-linking-visualisation-tool-for-website-owners/ Tue, 20 May 2025 05:10:11 +0000 https://www.businessmole.com/?p=25648 New Tool Offers In-Depth Insight into Internal Site Structure Without Cost or Complexity The SEO Corner, a user-friendly platform committed to demystifying SEO, has announced the release of a powerful internal link analysis tool—designed to help site owners, SEO teams, and marketers better understand and optimise their site structure. Unlike traditional SEO platforms that prioritise backlinks or...

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10 Proven Ways Service-Based Businesses Can Increase Customer Lifetime Value https://www.businessmole.com/10-proven-ways-service-based-businesses-can-increase-customer-lifetime-value/ Fri, 16 May 2025 05:51:11 +0000 https://www.businessmole.com/?p=25598 Every service-based business dreams of steady revenue, repeat customers, and strong word-of-mouth. The key to unlocking all three? Increasing Customer Lifetime Value (CLV). CLV isn’t just a finance metric—it’s a window into how well your business builds relationships, meets client needs, and continues to add value over time. Below are 10 proven ways to keep your clients around longer and make...

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SEOJet Launches in Somerset, Offering Battle-Tested SEO Strategies from £3M Ecommerce Experts https://www.businessmole.com/seojet-launches-in-somerset-offering-battle-tested-seo-strategies-from-3m-ecommerce-experts/ Fri, 16 May 2025 04:19:34 +0000 https://www.businessmole.com/?p=25589 Businesses in Somerset and beyond now have access to a new SEO service designed by the team behind several highly successful online retail brands. SEOJet.co.uk is offering companies the chance to implement the same long-term SEO strategies that helped grow one ecommerce site to over £3 million in annual revenue. With close to 20 years of experience in ecommerce and search marketing...

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Cosy Homes in Lancashire Extends Digital Campaign with Bespoke After Surpassing Targets https://www.businessmole.com/cosy-homes-in-lancashire-extends-digital-campaign-with-bespoke-after-surpassing-targets/ Fri, 16 May 2025 04:09:10 +0000 https://www.businessmole.com/?p=25586 Following the strong performance of its recent marketing campaign, Cosy Homes in Lancashire has expanded its retainer with Chorley-based digital agency Bespoke to further amplify its reach. The Cosy Homes in Lancashire scheme, active since 2014, is a partnership between 13 local authorities aimed at simplifying access to grants that fund energy-saving improvements in homes.

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